Monday, February 04, 2008

McCain vs. Romney: TV ads

Well, it is the eve of Super Tuesday. It will be interesting to see how things shake out in both parties. For this post I have looked through both Mitt Romney's and John McCain's press releases for February 4th, as listed on their web sites. Both announce new TV ads so I thought I would compare them.

Mitt’s TV ad has the title “Very Close.” McCain’s is “Trust.” Romney’s ad has nothing about his positions. The same is true of McCain’s. Both are using attack ads on the other. Frankly, I am sick of that. I wish they would talk about their issues and stop the infighting. If one of them were to change their strategy and make a point of being civil I think that fact alone would earn some respect and maybe a few undecided votes.

Mitt’s ad talks about how McCain’s positions on issues are close to Hillary Clinton’s. Mitt is trying to continue his push that he is the only “full spectrum” conservative and that McCain is actually quite liberal. Conservative talk show hosts seem to be pushing this angle as well because McCain is seen as practically a democrat. Rush Limbaugh makes this statement on his web site: “I think now, based on the way the campaign has shaken out, that there probably is a candidate on our side who does embody all three legs of the conservative stool, and that's Romney. … There's actually no choice in the matter. It certainly isn't Senator McCain.”

Best line in the ad: Bill Clinton saying “She and John McCain are very close.” Click here to read the text of Mitt’s ad. A link to the video is below.

McCain’s new TV ad is all about how Mitt Romney was anti-Reagan, using quotes from Romney himself.

Best line in the ad: “Mitt Romney was against Ronald Reagan before he was for him.” Click here to read the text of McCain’s ad. A link to the video is below.


1 comment:

norman said...

Senator McCain's ad is ad hominem. I laugh when I listen to Governor Romney say he's not trying to return to Reagan-Bush -- better a neocon than an anti-con.

Governor Romney's ad is about policy -- immigration, tax cuts, energy policy and judicial appointments.